Aircraft
Norwegian Unfazed by New Long-haul, Low-cost Competition
Rapidly expanding airline welcomes market stimulus generated by other low-fare entrants
Norwegian last month began transatlantic services using Boeing 737 Max 8s. (Photo: Boeing)
Norwegian last month began transatlantic services using Boeing 737 Max 8s. (Photo: Boeing)

As it expands its network of low-cost long-haul scheduled services, Norwegian professes a lack of concern about growing competition from IAG subsidiary Level on services from Barcelona, Air France’s new unit Joon on flights from Paris and—from 2018—Latvia-headquartered Primera Air on routes from London and Paris to Boston and New York.


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