XOJet Launches Direct-sales, Brand Awareness Efforts | Aviation International News

Charter & Fractional

XOJet Launches Direct-sales, Brand Awareness Efforts

By AIN Staff • AIN Staff

March 20, 2014

San Francisco-based private aviation services company XOJet is changing the focus of its aircraft charter sales effort from “wholesale to the end user,” senior vice president of sales Gregg Slow told AIN on Tuesday. The majority of the company’s business has previously come from wholesale sources, such as brokers, he noted. To gear up for this initiative, XOJet tripled its sales team over the past year for more interaction with individual consumers of business aviation, among other things.

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