While Mitsubishi Aircraft recently trumpeted an MOU with Mesa Air Group covering 100 SpaceJets as a signal of the new regional jet family’s market potential, behind the headlines an embryonic product support apparatus prepares to grow into something that will have to rival far more established competing networks if the Japanese company expects the program to succeed long-term. In fact, Mitsubishi executives acknowledge the pitfalls associated with any burgeoning OEM’s efforts to compete with established companies with longstanding customer and supplier relationships and highly developed support systems. However, Mitsubishi Aircraft head of customer support Nelson Jabour and director of service readiness and integration Nicola McCarron point to a broad and considered approach their company has brought to the admittedly monumental task as a distinguishing characteristic.
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