Expert Opinion
AINsight: Six Ways To Win Over Bizav Job Seekers
Truth, respect, culture, and transparency go a long way
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A candidate I spoke with recently told me why he walked away from an offer that, on paper, checked every box. The salary was strong. The location worked for his family. The benefits were more than fair. But after talking with people in the flight department and hearing about the culture, he decided it was not the right fit.

That conversation stuck with me because it shows how much candidates’ needs have evolved.

Sheryl Barden
AIN Contributor
About the author

Sheryl Barden, CAM, is CEO of Aviation Personnel International, the longest-running recruiting and HR consulting firm dedicated to business aviation. A recognized thought leader on workforce and leadership issues, she is an NBAA CAM Fellow, past member of NBAA’s board of directors and advisory council, and recipient of NBAA’s John P. “Jack” Doswell Award for lifetime achievement and service to business aviation.

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