Vaunt—a mobile application firm that launched last month—is looking to put a different spin on the industry-wide problem of empty passenger seats on private jet repositioning flights. The company, which charges an annual, all-inclusive $1,000 membership fee, has partnered with Georgia-based fractional and jet card company Volato, giving Vaunt access to its HondaJet fleet schedule to market empty leg flights.
“Many people in the past have tried to build empty leg programs and a lot of them have failed," explained Vaunt president Nicholas Cooper. “Essentially, the value proposition traditionally is, 'Let's market empty legs at a discount to people who fly private,'” he told AIN. “We think that value proposition is broken because those that fly private, they want to fly on their schedule where and when it makes sense with the aircraft that makes sense for that mission.”
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