I liken the process of how some preowned business aircraft buyers decide what they want to pay for an aircraft to blindfolding the buyer, spinning them around, stopping their circular momentum, handing them a dart, and having them throw it against the wall. They then take the blindfold off and say to their broker, “Offer them that.” Very seldom does the dart hit the bullseye. Most often, the wild throw hits as low as the baseboard or a foot or so off the floor—way too low.
I appreciate people wanting to be an opportunistic buyer or seller and making sure in either capacity they do not leave anything on the table. More often than not, however, one typically misses the opportunity due to a complete lack of reality mixed into the equation.
Jay Mesinger is the CEO and Founder of Mesinger Jet Sales, an international aircraft brokerage firm, and has been regularly contributing to AIN since 2018.
