EBACE 2011: On 25th anniversary, Bombardier looks ahead
Asked at the 1986 Farnborough airshow what market share Canadair wanted for the Challenger corporate jet, Donald Lowe said simply, “We want our third.” Low
Asked at the 1986 Farnborough airshow what market share Canadair wanted for the Challenger corporate jet, Donald Lowe said simply, “We want our third.” Lowe was chief executive designate at the government-owned aircraft company that Canadian mass-transit manufacturer Bombardier had agreed to acquire just three weeks earlier.
Although it seems only the day before yesterday that Bombardier entered aerospace, in fact 25 years have passed–during which period the company has built a formidable portfolio by buying airframing companies de Havilland Canada (in 1992), Learjet (1990) and Northern Ireland’s Short Brothers (1989) and carving out rich niches in the business aircraft, regional airliner and amphibious utility aircraft markets.
