Business jet charter, sales and acquisition firm Zenith Jet released a “bottom-up segment dynamics” forecast that predicts 10,940 business jets worth some $208 billion will be delivered this decade. While these numbers are similar to other industry outlooks released over the past year, “Where our forecast differs is that it is built upwards from a segment perspective. A large part of our business is to sell and acquire aircraft, so we intuitively know which aircraft compete against each other in the market and, from a practical standpoint, how customers’ requirements drive their choice of aircraft,” the forecast methodology reads.
“We are not saying that our forecast is better than anyone else’s. What we do warrant, however, is an unbiased and critical assessment of the business aviation market that provides some detail as to why certain models will fare better, or worse, than others,” it continues. As such, the outlook–prepared by Zenith vice president of aviation services George Tsopeis–pits aircraft models against each other and even predicts potential new business jets that have not yet been announced.