Charter & Fractional
Small is still beautiful for pint-sized UK charter op
Some would have us believe that for business aviation the age of “big is beautiful” has arrived.

Some would have us believe that for business aviation the age of “big is beautiful” has arrived. The NetJets fractional-ownership program now dwarfs many airlines, and major U.S. carrier United Airlines has declared its intent to grab a potentially big slice of the fractional pie.

In Europe, fast-growing executive charter firms like the UK’s Gold Air International and ChauffAir have been preaching that only operators with large fleets of the latest business aircraft will have the power to survive in an increasingly competitive marketplace. So where does all this leave the smaller operators, with just two or three aircraft in their portfolios?

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