Over the past decade or so, Dassault Aviation has raised the eyebrows of some business aircraft industry analysts. Why, some asked, didn’t the French airframer follow Bombardier and Gulfstream in the charge to develop an ultra-long-range corporate jet? Why, others wondered, hasn’t Dassault matched the offerings of Cessna and Raytheon in the ever-expanding small and midsize business jet sectors? Sure, Dassault has progressively enhanced its existing Falcon family, but does it have a long-term product development plan in the executive aircraft marketplace?
The answer to these questions doesn’t betray any lack of initiative or ambition on Dassault’s part. It is simply that the group has opted to exercise its energies and capital in other avenues. And after largely keeping its efforts under wraps, Dassault is now starting to show the world just how serious it is about business aviation by heralding the arrival of its all-new Falcon 7X trijet.
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