FBOs
Oklahoma FBO backs up marketing with service
Greenwood Aviation wants to earn aircraft operators’ business, one customer
at a time.

Greenwood Aviation wants to earn aircraft operators’ business, one customer
at a time. Chuck Greenwood, owner of the Ponca City, Okla., operation, spends $30,000 per year on marketing, but emphasizes that it’s the little things that bring people back. For example, he said, “In talking with more than 400 pilots over two years; we identified the number-one image maker of FBOs. It’s the restrooms.

Customers can overlook some other inconveniences, but they want clean restrooms.” So he installed the latest in touchless toilet fixtures and keeps fresh-cut flowers on the counters.

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