Airlines
JetBlue Takes Holistic Approach to Sustainability
Recently adding its 41st company to its investment portfolio, JetBlue Ventures stands at the center of the airline’s sustainability strategy.
JetBlue Airways expects SAF to account for 10 percent of the fuel it uses for its fleet of airplanes, including its Airbus A320s, by 2030. (Photo: JetBlue)
JetBlue Airways expects SAF to account for 10 percent of the fuel it uses for its fleet of airplanes, including its Airbus A320s, by 2030. (Photo: JetBlue)

JetBlue Airways’ sustainability efforts have taken many forms, and its investments in early-stage companies through its JetBlue Ventures division reflect its willingness to commit financial resources to a wide range of eco-conscious enterprises. Recently adding its 41st company to its portfolio of investments, JetBlue’s venture capital arm doesn’t limit its financial interest to technology companies. But a commitment to sustainability remains at its core, as evidenced by its stakes in companies such as eVTOL developer Joby, Universal Hydrogen, and, most recently, battery pack developer Electric Power Systems.