A multi-engine, instrument rated pilot, James Wynbrandt has been an AIN and Business Jet Traveler contributor since 2003. His in-depth reporting and insightful features have won more than a dozen editorial honors, including two National Business Aviation Association Gold Wing Awards (2019; 2021), and his articles have also appeared in the New York Times, Barron’s, Fortune, Forbes, and Smithsonian Air &amp; Space. He has flown his Mooney M20K 252 on assignments throughout North and Central America and the Caribbean. Wynbrandt is also the author of Flying High (Wiley &amp; Sons), a biography of Jet Blue founder David Neeleman, as well as histories, references works, and books on a variety of other topics from major publishers. He lives in New York City.

Contributor - Business Aviation

James Wynbrandt

Panasonic Avionics Corporation and Singapore Airlines have introduced a series of new innovations in personalization with the launch of myKrisWorld, the airline’s newest Inflight Entertainment and Connectivity (IFEC) offering. myKrisWorld embraces Panasonic’s vision for IFEC centered around “the Internet of Me,” delivering personalized and contextualized experiences enabled via actionable data analytics. The new offering leverages Singapore Airlines’ previous investment in Panasonic’s eX3 system.

 


With myKrisWorld, inaugurated last November, passengers can use the airline’s app or web site to preview content and create customized playlists before boarding, and once onboard can synchronize their mobile device or log in at their seat to access preselected content. Additional innovations allow passengers to bookmark, store language preference, select wallpaper customization between flights; receive customized content recommendations; and have access to exclusive content based on frequent flier tier. myKrisWorld can also make recommendations based on passengers’ individual viewing preferences, while using crowd-sourced data to offer popular alternative titles. Passengers who stop viewing a movie before its conclusion on one flight can watch the rest of it on a subsequent journey.

 


“Panasonic Avionics and Singapore Airlines have always been at the forefront of IFEC innovation,” said Hideo Nakano, Panasonic Avionics Corp.’s CEO, calling the latest leap forward “a tectonic shift in our industry—personalization.”&nbsp;

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2024 Corporate Aviation Leadership Summit

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News about environmental issues relating to aircraft operations, including noise issues, emissisions, and regulations. See Fuel for biofuel.

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News and issues relating to the aerospace industry that are related to the science, engineering and business of flight in space involving civil, industrial and military applications, and similar topics related to flight in the atmosphere of the Earth that are not covered more directly by other AINonline subject channels. In other words, both astronautical and aeronautical subjects, except for those aeronautical topics that are specifically covered elsewhere on this website.

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News and developments about everything that goes into the cabin of an aircraft, from floor coverings to headliners, with a special emphasis on in-flight entertainment, communications and other electronics for passengers. If it is in the cabin of an aircraft, it’s covered here.

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