South African Airways Prepares To Launch Turnaround Plan | Aviation International News

South African Airways Prepares To Launch Turnaround Plan

Key pillars include liquidity, cost containment

By Kaleyesus Bekele

August 1, 2017

The management of South African Airways (SAA) has formulated a turnaround strategy aimed at taking the loss-making airline back to profitability in the coming five years. One of the oldest airlines in Africa, SAA has suffered through turbulent times in recent years. The airline has lost money in each of the past seven years and witnessed frequent changes of management and board. The existing executive management of the airline—led by acting CEO Musa Zwane—has worked on developing a plan to reverse its fortunes since January.

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