Bombardier Eyes Emerging Markets in Asia
SpiceJet’s order for 15 Q400s has given Bombardier a firm foothold in India, where rival ATR has dominated the turboprop market segment.
SpiceJet’s order for 15 Q400s has given Bombardier a firm foothold in India, where rival ATR has dominated the turboprop market segment.

For years Bombardier Commercial Aircraft claimed a modest level of sales success in Asia, selling 297 airplanes over the years to 38 operators. But its performance there has proved uneven, and the company traditionally has depended on strongholds in North America and Europe for the majority of its revenues. Unfortunately for the Canadian manufacturer, what once stood as the world’s two biggest markets for regional aircraft have become saturated.