Tri-Brand Textron Ready to Respond to Changing Market
Post-merger, Textron says it will stick to its current production portfolio.
Cessna’s new-tech medium jets, such as the XLS+ are drawing better sales numbers than last year. With touchscreen avionics from Garmin (G3000), the light M2 (above) helps lead the way to new technology. It also features improved passenger seats and Cessna’s Clairity cabin management system.
Cessna’s new-tech medium jets, such as the XLS+ are drawing better sales numbers than last year. With touchscreen avionics from Garmin (G3000), the light M2 (above) helps lead the way to new technology. It also features improved passenger seats and Cessna’s Clairity cabin management system.

The March 2014 merger that created Textron Aviation brought together three deeply rooted brands, Beechcraft, Cessna and Hawker and, at least for now, the group is committed to maintaining the separate identities of these product families. That's not to say the company will not contemplate changes in its line up, with Textron Aviation senior vice president of sales and marketing, Kriya Shortt, acknowledging that it is “evaluating our product line to ensure we’re bringing the best possible products to customers around the world
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